Titles attract readers. Think about these famous titles:
Night of the Iguana
The Once and Future King
Like Water for Chocolate
The Waking of Ned Devine
Three Penny Opera
Sometimes I entertain myself my thinking up possible titles for blog posts, imagining ways that I might intrigue people. I've come up with some pretty creative ideas. At least, I consider them creative, although I realize it's a matter of opinion. But I do enjoy fitting words together to form interesting phrases, always fantasizing about that ultimate blog post title that will accelerate my blog's popularity.
But I can never create posts that fit my ingenious titles. Sigh. I try, you understand, but my train of thought has a habit of switching tracks and moving in directions that I hadn't anticipated. I don't mind the diversions, especially when I end up composing posts that make better points than I'd originally planned, but I wish my brilliant little titles didn't get discarded in the process.